Category Archives: English Language Modern Visual Fandom

Year in Review: Conned Out

I knew I was done with cons this year when I started to think of next year’s schedule with priorities like “take it easy” and “cut down.” I attended 6 cons this year: Anime Boston, Animazement, Anime Next, Anime Expo, Otakon, NYAF. I could have increased it if I wanted to hit that Momoi concert or Anime USA. Anime Next was kind of a non-con for me since it takes place in my back yard, but every other con required serious traveling and some sort of living arrangement, usually in the form of a hotel room.

It has gotten to a point in my con going life that it doesn’t really matter; I can have fun at almost any con, with or without friends, guests, or most things that gets me excited about con in the first place. It sounds bad but I assure you it is just a phase; because I still get excited about cons. I’ve gotten to know a lot of people and traveled a bit thanks to them, and I don’t see myself stopping.

However, I see cons increasingly as a resource-intensive and time-intensive endeavor that should be taken only because it’s better than the alternative. For example, this year at Anime Expo it was pretty awesome. I had a good time despite the strenuous schedule. I was in good company and the food is always great in LA. I met a bunch of new people, albeit briefly. It costs probably twice as much to go to AX than any other con I went this year, but it was worth it. On the other hand, Anime Boston was not really worth my time, despite that I had free housing and it only cost me $40 round trip travel. I had the most fun hanging out with a bunch of dangerous people, but I didn’t need a con to do that. Not to knock Uematsu, but it just wasn’t doing much for me. The logic goes, thus, if I went to 2 cons like AX and skipped out on 4 cons like Anime Boston, I come out ahead, with less fatigue. It’s something to think about.

Too bad you basically needed three arms and a clone to fully enjoy AX this past year. It was such a loaded thing for someone like me that it came down to doing a lot of on-the-field planning and quick decision making, and then you still miss out on all kinds of stuff. I guess because I had press creds I had added options such as press panels and things like that, but overall it was a tough con. A lot of fun, but tough. I could not have had a better crew, and we scored some memories. Good times.

As to 2011, I’m leaning away to Anime Boston and towards PAX East, which takes place early march. This is mostly because I can hitch a ride easily and crash with people I know, but also because it’s like I go to the most cons among my friends but I’ve just never been. Too bad that does nothing to improve my schedule next year…

Sakura-con is a con I want to visit; Seattle has elements that attract me, and I have some local ins to help me get around. The problem is just that it always runs against some other thing. But even before that, it has to have guests. While it has a good track record of that, it is not a sure thing.

On the other hand, Anime Expo is a fairly sure thing. Only thing standing in my way is just a matter of pulling the trigger and managing costs. Or in the case where they don’t announce a guest that I have to see, I can always just ignore it. Knowing how it will go, most likely I will just get a tweet about it the night I head down to Animazement.

Animazement I will most likely go again, since it’s the con that runs on memorial day weekend that nobody goes to, because there are like 3-4 other cons that week including Fanime Con. Fanime is the “Gainax” con so it’s always worth going if you’re into sakuga, but Animazement is more vacation-friendly in the sense that San Jose is probably less exotic than Raleigh. Considering how I’ve never been to Fanime though, it might be worth the trip once at some point.

Anime Next, Otakon and NYAF are things I can’t really escape. I guess it will be another task to tackle these cons with minimum burnt-outage. As you can see I still has a ways to go before I can call it quits!


On Shopping Lists: Consumption with Monetary Costs

In our media-rich economy we do a lot of economic pushing and shoving (read: consumption) that revolves around the media. In other words, we buy and sell a lot of things because of media. Usually just buy. So in the two circles of blogs that I read, which are anime/manga types and gadget/personal electronic/tech blogs, shopping guide for the holiday season is not uncommon.

Shopping guides are something worth thinking about. At some level, core otaku fandom has to have a “monetarily active” wing of it that is focused on consumption. In the stipulated context of available and free programming it is all very natural. It would be no different than being a fan of, for example, Glee. That is a foundation in which we build a perspective about Japanese anime fandom.

For Americans, it’s definitely not quite so much the case although some generations of fan do come from that. Those who caught it on Sci-Fi, or those who caught Sailor Moon, or those who saw Speed or Astro Boy, and so on, are not too different as they start. However the focus on the fandom soon shifts from that.

I would go so far and to say that American anime fandom is overly concerned about consumption, and not enough about what they are consuming and why that is the case. I think the anti-moe thought has at least challenged some people’s notion of that, but that is just one opinion in a sea of them.  I think a big reason why this is the case is because that anime fandom in the west is rooted in that illicit but also low-monetary-cost, high-human-resource-cost form of consumption that is known as old school fansubbing.

And realistically speaking, consumption of anime as a pure medium is not where the money is. Anyone who’s seen Japan’s industry-wide reports about where the money is when it comes to anime/manga/game franchises know that it’s in merchandising. Or for that matter you can find out about this through any of the variety of books or websites that detail how mainstream anime business models are–often times they are ads for toys or for other products. The money is in those things. The animation is more of a vehicle.

As the difficulty of media piracy (and fansubbing) drops over the past 15 years, we see pretty clearly that the nature of consumption has changed among fans. More importantly we also see the nature of consumption changed among some non-fans, or specifically, pre-fans and casual fans (that’s an oxymoron amirite). I’m talking about people who are not quite fans, but those who did grow up watching Pokemon and is otherwise curious about a couple franchises. We’re talking about the average Millennium Generation American. I highlight this group just to note that the problems they bring to the table is mostly unique to them, but being such a large group of people, it also presents an unique challenge for companies trying to make money off them. This is where we can segue into a rant about New Media and what have you.

But those fans who actually spend a ton of money, at least before 2002, would remember the days where buying VHS at $30 a pop for 2-4 episodes is piece of cake since you were spending several hundred up to the 4-digit range regularly on imported LDs, and more importantly, shipping (or worse, plane rides). Today we enjoy luxuries such as DVDs and Blu-Rays, and better shipping (though the exchange rate right now is horrid, and nowhere as cushy as the 120+ to 1 valuation from the 1990s) options. Online sites provided easy access to Japanese goods versus human proxies that you had to contact by phone or mail. Life is good for the anime prosumers today.

In as such, writing a shopping list for the average English-language internet user in 2010, even in the world of anime and manga, is kind of “mainstream” don’t you think? It’s no different than making one for sites like Engadget or Kotaku. When I wrote mine I thought about things I actually owned or would like to own, and had some kind of novelty factor that made writing and reading about why I own them more interesting than their intrinsic value. Except the Detolf. Because that’s just one of those “if you knew about this, you are truly an insider, a 仲間, the real deal” kind of thing that more people should know. And you should know; it’s not really a gift-giving kind of thing, it’s more a “better living in 21st century as a geek” kind of thing.

For the real you-should-buy this holiday season kind of list, everyone who really needs it has it, and if you’re shopping for one of those people, you can only ask. I mean my list would be like, “hey, go to j1m0ne’s blog and pick something.” Most genuine anime fans are pro at consumption; they  know what to buy (if they can afford it). The real adages about gift giving is true always–you just have to know who you are caring for.


On Con Panels, Part 1: Narratives

I’m not an expert panelist by any means, nor have I ran panels at a large anime con. But I’ve given at least one presentation in front of a big crowd (almost in  TED style come to think of it, but this was some time ago) and it seems there is a need to rehash some of this stuff in the context of an anime convention setting. I’m more comfortable saying these things from the perspective of an attendee than a presenter, but you can probably flip these things around and consider how to run a hit panel at an anime con.

First of all, a lot of what is important to lawyers, corporate sales and people who give narrative-driven presentations generally will apply to a good anime con panel. If you do this stuff for a living, you might be pretty pro already in which you can stop reading this post. All you need is to adjust the pitch to the anime con audience, know what they want from your panel and serve it up the way you think they should eat it. To that end I am not going to rehash things like, well, having a narrative. Or maybe I will?

A lot of people who go to cons are there to have a good time. They aren’t necessarily interested in learning something, but often learning something new is interesting, so they do it. I think that should be how you pitch a panel that has an educational component to it. Personally one of the worst things (that keeps on happening to me) is to attend a panel on a topic that I am very interested in, only to find that I already know everything the panel has to offer. Of course, this is much likely going to be the case since I’m the type of person who reads up on the things that I am very interested in, and most anime con panels aim for a general audience level of know-how on any particular subject matter, which is someone who doesn’t read up on the said things.

This is where having a narrative helps your panel. A narrative is like the undercurrent of your panel, the road in which there is some kind of planned, logical progression in the material that you present. A well-crafted narrative foreshadows what conclusions you make, prompts the audience to ask questions that you want them to ask, and helps them to anticipates what comes next. A good narrative modulates the flow of the panel, it builds up excitement to go with the big splashes you make in your presentation. In other words, even if your panel is an infodump, you can make it interesting for the geek smartasses who already know everything by telling them a story that is disguising the infodump.

Because anime cons (especially large ones) are geek cons, you should expect smartasses at your panels. At a trade show or an academic conference, odds are the presenters are the people working at the bleeding edge of the subject matter, and probably knows everyone else who are also at the same bleeding edge, so nobody is more of a smartass than the presenter. This is very rarely the case at an anime con.

Anyway, more importantly, a good narrative is convincing. What is worse than knowing everything about what the panelists are saying is not convinced by anything the panelists are saying. That is probably the nice way to put it, but it’s more like you know the guys on stage are just bullshitting, or worse, circle-jerking to something that’s wrong. This used to happen much more often because anime in America was relatively insular. Nowadays most people who knew anything uses the internet to check themselves, so crack theories tend to not attract traction and get panel time. These kind of issues are more distracting than even just making plain factual mistakes (although it is not as bad of one, as we will see) because it totally kills

Most importantly, a good narrative is interesting for everybody. It’s like enjoying a good storyteller’s tale about nothing interesting. So I am making a case for it. Unless you are Mandoric. Or, of course, unless you aim for something else other than a passively engaged audience.

…and there are many ways to engage your audience besides by telling them a story.

I think ultimately, con panels need to engage the audience. Having a narrative is just one of several, and finding one that suits your panel should be something you need to be thinking about fairly early on.

The roundtable panelist sort of thing generally fails at this, unless you have magnetic personalities or hot topics to keep the audience occupied. Generally they don’t work for the topics I’m interested in.

When I think about the topics that interests me, the narrative concept helps me do a few things:

Often times a topic can be very broad, even in this sub-cultural niche. By focusing a narrative you, well, focusyour panel, and it helps you stuff only what’s important in the short amount of time allowed.

A lot of the time I fall into a trap in that I think of a panel as a way to exchange information. This is true to an extent but that should only be the “headtrick.” It’s like edutainment, you want to teach, but your audience shouldn’t be thinking that they are learning consciously. You might want to discuss something with your panelists and/or with the audience, but it should only be because everyone says something that builds or plays off each other. Now of course we are adults, we don’t have to sugarcoat this stuff, but at the same time don’t make it dry either–brandy-coat it ;)

The panel builds itself via the narrative framework.  I go on and on about the N word, but how do you build a narrative anyways? That is a tough question, and it’s art for those who do it for a living. To use debating as an example, think of it as building an argument. For example, if I want to talk about moe at an anime con, it’s a wide topic with few solid footing throughout. More importantly, it’s something people debate to no end. In some ways if I think about a story I want to tell that gets my point across, I can focus my presentation towards an end, a goal, a conclusion–the points I want to tell. Because stories have beginnings and endings, usually, you have a vague roadmap to what you want to cover to hit your points. You can even make an open ending and just nudge your audience via your presentation. On the other hand, don’t just talk around the argument by presenting all the facts and what not, because nobody cares about the fact you are presenting, because they don’t know why you are doing it without you showing what is contentious.

This is where you can make some outrageous statement, as I mentioned earlier. As long as your narrative supports the weight of your ludicrous fanboying, your audience might still stick around even if you are crazy or creepy as all hell (For a hypothetical example: Shinbo is a lolicon because I’ve built a case for it in the past 45 minutes). Basically, buid a narrative to explain how you get to that point; make them understand, or better yet, sympathize with you. If your facts are right and your logical deductions are sound (bonus points for being creative) I think you might even entertain the most geekiest of geeks.

To conclude for now–go watch some TED clips. Learn something worthwhile. And see how the different presenters do their show. It’s not the only way to do panels, but it is probably a popular way to go about it if you aim to educate and to amuse.

[Part 2 may not be coming. We will see.]

PS. What I described right there is every single “The Manga Guide to” book. Minus the manga part. That is the headtrick.

 


Election Year

If Saimoe is like the US Presidential campaign (it sort of is, and it even ends around November!) then we’re sort of doing something like the Primary here. Except for another country. And it is irrelevant for the most part, with each other. Plus, we’re about March Madness.

It’s sort of off topic, but I just want to share a few insights about moe elections and, well, this kind of fan activity in general.

1. Purpose.

One thing I really like about Saimoe is how it is impeccable in terms of getting a large group of people on the same page and voting for what they want. I guess that’s the Japanese for you. However it’s a terribly poorly designed contest even compared to its Korean counterpart. But that’s really only half the story. The purpose of Saimoe is somewhat tangential to the purpose of Korean Saimoe in that the latter is really just a popular vote-off. The former is almost a community building event as there is a standardized platform (2ch) where the fan community on the whole recognize as “official.”

When planning something like a moe election, you need a clear goal as to what you want to accomplish, and design around that goal. I like fun, fresh madness. I don’t care so much who wins. I do care about heated competition and excitement and entertainment generally. YMMV, I guess. I think it’s good to have a selection of stuff like this, Touhou Saimoe, SaiGAR, whatever.

2. Design

This is something that’s a little harder and require people who think it through, with experience. But it’s not hard–just get a good feeling as to who are your participants and take their interests into account. Usually after doing it a few times, you get pretty good with it.

3. Promotion

Don’t even bother. Just pick a group of people you want to do this thing with, and do a darn good job. People who enjoy it will just get others to join you. Maybe you want to throw the good word to the people around you just so they know it’s happening, but that’s really all you need.

4. Rules

It’s good to have well-communicated, clear rules. It doesn’t have to be fair, even, but it can’t appear to be partial. In fact even with sucky rules, if people playing the election game think it’s fun, they’ll do it anyways. And usually when their favorites are at stake, there’s plenty of motivation already. Don’t be afraid to take people’s suggestions freely, and freely reject them too. As long as you think it through before committing.

It’s a different bag when it comes to moderating the actual polls. It’s good to be familiar with what technology can offer you, and find people who can work with you. It’s great if people know what’s going on, that there’s transparency in the process. People like fair contests, and they’ll enforce things themselves if it’s made possible that way.

5. Incentive

It’s good to have incentives beyond the mere exercise of the contest. It’s optional for the most part, but sometimes it just makes life a little more fulfilling, even if what you get at the end is a bunch of fanart doodles you don’t like. The way I see it, if people are going through the motions and effort to make it happen, you might as well ride it as much as you can. For the little contest we’re running, we have some used goods. YMMV.


Year in Review: Conclusion

Decidedly, the word is that 2007 is not as exciting as 2006. We did not have Haruhi, we did not have Simoun, we did not have Black Lagoon. In fact, I’m going to talk about shows I didn’t see in 2007 (and some that I did see, but not like Haruhi, Simoun and Black Lagoon).

It's Mikan!

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