Category Archives: Franchises

The IDOLM@STER 15th Anniversary Update: Happy IM@S Life

This video is pretty strong, so watch only if you are not a faithful hardcore fan I guess lol. I mean, you would know what it already is if you were.

https://www.youtube.com/watch?v=KS-xBX6ToEM&feature=youtu.be

As usual, just going to collect some thoughts here. Might not have an overarching point in this post.

The 15th Anniversary celebration for IDOLM@STER series happened this past weekend with basically two really long live streams. It started actually the days leading up with some promo art on Twitter, but more importantly there is a website refresh (the new domain is now idolmaster-official.jp) and the launch of a dedicated IDOLM@STER channel on YouTube (and another twitter account, @imas_ch). The new site is much more modern (more circa 2016 I guess, instead of the peak 2000s machine with a blog on the side) and has actual reference data built in, mostly in this idol list subsite. The main things we used the old site for: event subsites and scheduler, are now prominently displayed on the header and the schedule is easier to read with a franchise filter. And the news pages are also filterable. Anyways, poke around there and see how much better it is than the old home page.

Now it just needs the data from these sites: imas-db (for seiyuu data and setlists), CGSS Games DB, MLTD Games DB, and Project-imas (for translated content, song content)

Thanks Covid

The anniversary streams are really not a big deal–they streamed animas, moviemas, MOIW2014 second day on Saturday. On Sunday it was MOIW2015 both days, SideM 1st and Shiny 1st. To cap off the weekend there was also a 2-hour live stream (actually live) of the performers giving us the full wax-nostalgia of the last 15 years in IM@S world. We got 4 big-ish news item out of it, so there was still that. Surprisingly, there was no new news on Starlit Season.

The big news, aside from 1 free ten-pull in every IM@S game today onward, is that there will be a CGSS x MLTD collaboration this winter. Considering the commonly accepted start of winter of 2020 is December 21, we have a long, long ways to go for something that hype. Two “longs” because, well, 2020 is that kind of a year.

And 2020 is that kind of year, where in lieu of a guaranteed, tear-jerking Shiny Colors 2nd live (featuring Noctchill 1st and in some ways, also Straylight 1st); Million Live 7th live (featuring actual fireworks, and an anime announcement); and the first big solo 765AS live since January 2018 (to go with the new console game), we got like…32 hours of live streaming over a 40 hour period or so? It was a 4-day weekend in Japan so I guess it worked.

But yes, these substitutions for our unbearable outpouring of love and nostalgia is easier to kindle than ever. The tearjerker music video is good, even, and I suspect the desired effects could have been had for less.

And let’s be clear–the streaming stuff and the news are just the carrot on the stick. The real value is the donkey walking forward. You know, it really is the case where fans pull the series forward. It’s not just a commercial activity, but that Bannam hears us and what we want. Once the bargain between the seller and buyer, consumer and provider, patreon and artist, whatever, is set, it is a virtuous cycle of capitalism where we throw money at them and they provide us with goods and services. Both of us go home happy. That does not, however, speak to the competence. Yes, the tearjerker music video is good. The new 15th Anniversary song is pretty good. But so what? IDOLM@STER, as my hindsight have it, is successful despite of its numerous failures. It isn’t because mistakes weren’t made, but because what came through, what people focused on, what worked, the overall sum of that is greater than all the limitations and suffering people had to put up with. It is a bit of a heartless calculus for something arguably by definition fun and fluffy. And it is with this lens I see IDOLM@STER in 2020.

That is also just to say, the fandom on fire is way more rewarding than anything that came out of GamiP’s mouth last night on the anniversary livestream. Seeing my twitter TL full of outpouring for IDOLM@STER is therapeutic and moving. People recalled the better times with animas and moviemas. People saw for the first time how these cast members were 5-6 years back, or even for the first time. People told the stories of great memories lived as Producers. It needed to happen–just once a year or something is okay, but it needed to happen on the regular.

Maybe the Corona Era enhanced this kind of thing more, maybe not. But it is what makes fandom worthwhile.


My Shinography

My sleep-addled brain cried buckets of figurative tears last weekend listening to Sato Takafumi’s DJ set during the online EDM music event Asobinotes. Why? [Hit play below to hear the relevant part. Full set here]

That question “why” is literally the description of words on the canvas of the deep blue sky described in the song Shinography. It is the reason why I do the things I do. I quote the lyrics from the Shiny Colors 3rd year theme (TL):

精一杯の先へ
目一杯の未完成で
まだ上昇中の Gradation days
世界の彩りにハート開いて
透明から鮮明に
不可能から可能性に
この空をキャンバスにして
誰のでもない 瞬間を
新しく記してこう
光空記録(My shinography)

The IDOLM@STER is a series that lives and dies in the hands of a, to put it nicely, turbulent company during a time when the future is uncertain. I’ve made the analogy of that tree in the past as a personal metaphor, but it’s a metaphor that is shared between not just other fans, but the series itself as well as its creators.

Million Live’s theme songs since the start had been as follows: Thank You, Welcome, Dreaming, Brand New Theater, Union, Flyers, and Glow Map. Do you see where we are going? We will go into the space over the future. We’re looking for the place under the shining star. And I guess Jam Project is also Lantis, right. Shiny starts at the glowing part already. To paint the visual metaphor of the tree, the OG is the seed, CG and ML are the trunk and branches, and Shiny is some fruit. Maybe also, CG is also all of these.

But this “growing” vibe, this repeating theme from OG, CG, ML and Shiny literally is the type of music fans consumed and loved year to year. It describes the attitude of the content, the attitude of the producers–those who know where they are but they dream big. Shiny Colors especially is that daring fruit hanging from the IM@S tree, bucking core trends and practices for popular mobile games and franchises, eschewing easy and quick play for deep characterization and VN-style rewards.

The lead in to Sato’s set, going back to what I was saying, is the summary of where he is. Sato happens to be the music director for the IDOLM@STER series, so he has a hand in all of this after taking over the role from his seniors. It seems almost like biographic when RE@DY was the start for this portion.

In a lot of ways when you are creating media works for a series like this, you are creating some kind of future that you are building towards, and it’s always somewhat risky how things will play out or not. Granted the risk is pretty low sometimes, but with these big franchises the room for mistake is pretty small, or so it can seem.

This is Manabi-ism. We exist as fans inside the space the work’s creators made, but the difference isn’t building a world, but building a the mechanism that moves the world forward. The difference is similar to having a lot of money versus a machine that makes money. In the year of our Lord 2020, only the latter exists, and it is one derivative higher, more difficult, more uncertain.

It’s about our perception of where this world will go. It is about the perception of the creators, and the fans’, the cast, the execs, the committees, and everyone pushing forward our next software update, our next gacha banner, our next new song. This is the idol festival that never ends, and is never exactly the same year to year.

Because if it was, it probably will end soon.

Now imagine that, all the ideas and emotions I tried to describe, play through in your mind in the span of about 138 seconds, and then add the pandemic-induced issue about having missed ML7th and Shiny 2nd, where for one weekend each you can actually touch, smell, feel and see this world materialize in the physical festivals that marks the typical IM@S anniversary lives.

Buckets of tears. My life is carved into the lights of the sea and sky beyond your water bottle. Want a sip?


The TV Anime of Princess Connect: Redive!

With the first episode under the belt, the Pricone (Priconne?) anime is turning out to be very charming. It’s also faithful in the meta, which is always how I want my anime.

Coming from the POV of a day-1 JP player, I can say that everything I like about Princess Connect: Redive! can be summed up as QoL. The mode of play, the actual interface, the way content is delivered, the kind of content present, the considerations put into place for their target audience, and so much more, is about you, the player, having a good time. And I don’t mean it in the way where you pay or not pay money to play this game, or whatever, but it is in how much the experience you have with Pricone can charm you. The game happens to be one aspect of it.

In so much that there is so much content that can make Pricone anime a simple matter to adopt, or that Pricone game has a ton of anime already in it, the ground-level truth is that all those things merely set the tone and tune the players’ expectation. It’s in how the game invokes that Sakura Taisen vibe, for example. It’s the skeuomorphism but without the menu hell, just so it invokes that early-era RPG vibe. It’s not about what the characters do in its world-breaking story, but how charming they really are.

In the first episode we the game players are invited to witness the translation of the charm of Pricone into the anime medium. Of course this will invariably involve its huge cast of playable characters. It will have a truck ton of details and references, enough to make me moved just from watching how Landosol becomes a proper anime versus just being the background of commu that I skip because there is no way I got time for all of it. It’s like seeing Nozomi singing At That Place in the end of the first episode, or Yui’s silhouette, or the music they used in town.

Most importantly, they even brought over Yuuki. The protagonist stand-in crossed with main plot device has those two roles, and the fact that he is both is also part of his charm. It is pretty amusing to see it play out through quiet action, rather than having that gap in the commu you read.

That’s not even to mention the reused animation and background, plus other assets that we saw already in the game in the past 3 years, nor the lines, nor the character quips (“Isn’t that crazy?”), the reused music, and a lot of other things. It’s like the other meta (that I don’t like)–it’s what greases the wheel of the various mechanisms (like Arena and how powerful gacha characters are). I get it, we need them, and that is the nuts and bolts of what makes the execution good.

But those things all mainly serve the greater good. It is that greater good, the thing about Pricone that attracts me as a player and a fan, and hopefully, attracts newcomers to the world of Princess Connect as well.


Reviewing the Interspecies Reviewers

Interspecies Reviewers the TV anime was a fun and thought-provoking series, but it only seems that way if you are in a certain contextual zone. The executive summary is not too much more than that a fantasy RPG-type universe group of adventurers got a side gig as brothel reviewers, and crowdfunded their escapades using some funky bulletin board distribution system powered by centaurs.

Fantasy Brothel Yelp was not what I had in mind when I first watched this, and it suddenly dawned on me why this is such a gripping concept for me. It’s basically the same reason why I blog anime: I want to wax poetry about a fairly niche interest and talk about it with like-minded folks. Some of the very early anime blogs and tumblrs are not too far from what makes up sample review entries on Interspecies Reviewers, or Ishuzoku Reviewers.

Early on in its broadcast run, Ishuzoku Reviewers kicked up some storm because of the explicit content and how some TV stations and streaming services dropped it. There was a satellite/cable only, uncensored version of the show being broadcasted. It wasn’t really uniquely racy content-wise, at least what you see. The subject matter, however, is quite explicit. I mean, to use memes to explain, this is not some Virgin softcore, skinnymax-style. This is about Chads going around having sex with prostitutes of otherworldly natures, many times per episode. They talk about not even just the physics of the thing, not just the various kinks, of course some being off-limits in general. Put aside even the kinks that are forbidden in their fantasy worlds. There are just some pretty bread-and-butter brothel talk that is just not appropriate anywhere but within the association of sex work patreons. If it isn’t obvious, know this is not appropriate material for TV generally, anywhere. The meta-ness of the story made any of its explicit content worse than it actually looks like. People trying to understand it from the manga alone probably has no real grip on its explicitness.

Without the bounds of reality, Interspecies Reviewers plays out some really funky fantasies (like the Eggs episode or the Undead episode), as well as some borderline Twilight Zone concepts (slime magician, large quantity succubi), but obviously it is light-hearted and for laughs. It does do some things tongue-in-cheek, nodding at its own fantasy being fantastic, and the real world being entirely different in some aspects. It also demonstrates an open-mindedness that can exist in that fantasy vacuum about gender, about the marketplace, and about the circumstances of those who ply the trade.

It’s in this context that we see some really progressive and also regressive takes, all in the pursuit of pleasure. But of course, it’s important to never forget the underpinning and the cultural space in which Interspecies Reviewer can be an acceptable work, that it is light-hearted enough to be taken as late-night anime and taken-at-value enough to not get too riled up by the fact that even if this is fantasy, it only exists in a society where a very developed, a very real, and very accessible sex industry thrives.

And that is a totally different topic, one I’m not interested in reviewing (but like the Dragonkin who became a wizard at the end, definitely interested in knowing more of). Frankly, it’s very difficult to even participate beyond the borders of that country anyways. If I were to write about it, it would to extend the thought I’ve had and shared with some folks about exporting things like theme cafes and maid bars, which is already very Galapagos-y to survive outside of Japan. It’d die on contact without great care. The rest of that service industry is a huge iceberg a mile deep and a mile tall, and I don’t know even the shadow of it.


CG7th Osaka Rocks

Rather than recap I just want jot down all the thoughts and feels from the live. This bid to try to get this post out ASAP didn’t really work, but I fear it would have been only worse otherwise. But first, the setlist can be had here:

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